目录
摘要1
关键词1
Abstract1
Key words 1
一、概念阐释及文献综述2
（一）旅游幸福感、旅游者幸福感概念辨析2 （二）旅游者幸福感综述2
1．旅游者幸福感影响因素研究 3
2．旅游者幸福感测评体系研究 3
（三）文献述评4
二、研究方法4
（一）量表设计及构成4
（二）数据收集5
1．问卷部分 5
2．半结构式访谈 5
三、统计分析与总结6
（一）样本概况6
（二）旅游本科生旅游幸福感分析7
1．基于人口统计学变量的旅游管理本科生分析 7
2．旅游本科生旅游幸福感和日常幸福感的对比分析 9
3．旅游本科生旅游幸福影响因子分析 9
（四）旅游本科生旅游幸福感的影响10
2．就业意愿 12
四、结论与讨论12
（一）研究结论12
1．旅游本科生的旅游幸福感分析总结 12
3．小结 13
（二）讨论13
致谢 13
参考文献 14
Study on the Tourism Happiness of Undergraduate Students Majoring in Tourism Management——Taking Nanjing University as an Example
Student majoring in tourism management Liu Tingting
Tutor Su Jing
Abstract: Tourism happiness is one of the hot topics in tourism research in recent years, but the previous research mainly focused on tourists, tourist destination residents, tou *景先生毕设|www.jxszl.com +Q: ^351916072# 
rism practitioners and other subjects, mainly discussing the essence of tourism happiness, objects, evaluation, etc. Etc., relatively neglecting the tourism happiness of the subjects of different cultural backgrounds. Taking the universities in Nanjing as an example, this paper combines quantitative and qualitative analysis to study the tourism happiness of undergraduates with special cultural background and multiidentity tourists. The following conclusions are drawn:(1) Undergraduate students in tourism show the characteristics of "low satisfaction, high positive emotion, high value";(2) There are significant differences in tourism happiness among undergraduate students in different grades; (3) The daily happiness of undergraduates in tourism is slightly higher than that in tourism ;(4) Undergraduate students in tourism There is a positive correlation between tourism happiness and professional cognition; (5) Tourism happiness is positively related to the employment willingness of tourism undergraduate students. The study reveals the characteristics of tourism undergraduate tourism happiness, and hopes that tourism undergraduates will continue to become “choosy tourists” in the process of further promoting tourism tourism happiness.
引言
十九大报告提出，“中国特色社会主义进入新时代，我国社会主要矛盾已经转化为人民日益增长的美好生活需要和不平衡不充分的发展之间的矛盾。”自幸福产业提出，作为“五大幸福产业”之首的旅游业越来越注重旅游幸福感的提升，从探讨研究旅游满意度到研究转向旅游幸福感，旅游产业的体验性特点受到空前的关注。

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